The Criterion Mobile Closet is set to make its global premiere at the Toronto International Film Festival (TIFF) 2025, representing a notable achievement as it ventures beyond the United States for the first time. Commemorating 50 years of TIFF, this distinctive event provides cinephiles, budding filmmakers, and film lovers an opportunity to freely delve into the vast Criterion Collection and produce their own Criterion Closet video, similar to those crafted by stars like Bowen Yang, Ryan Coogler, and Danny Boyle.

The Criterion Mobile Closet, featuring over 1,700 of the finest films worldwide, will be accessible to TIFF 2025 attendees from September 4th to 7th. Situated opposite TIFF Lightbox at 350 King Street W, Toronto, the Mobile Closet will operate on September 4th from 3-7 pm and on September 5th from 11 am-7 pm. This special opportunity is available to the public on a first-come, first-served basis, with no TIFF ticket required.

Guests can enjoy a three-minute experience inside the Closet, whether solo or in groups of up to five, to examine the collection or chat about their film choices. Each visitor will receive a Criterion tote bag and a printed pocket guide to the collection, encompassing all in-print editions from the Criterion Collection, Eclipse, and Janus Contemporaries lines. Personnel will be present to help find films, and attendees can capture their moments with personal devices or utilize the Mobile Closet’s wall mount for recording.

At the conclusion of each visit, guests will get a Polaroid photo as a memento, along with their tote bag and guide. While purchases are not mandatory, visitors can acquire up to three items at a 40% discount in honor of Criterion’s 40th anniversary. The Mobile Closet operates as a cashless entity, and Criterion merchandise will also be up for sale.

The Criterion Mobile Closet at TIFF 2025 is an essential stop for anyone passionate about film, providing a distinctive and interactive experience. Attendees are encouraged to showcase their experiences on social media using the hashtag #criterionmobilecloset. Keep an eye on CGMagazine for in-depth TIFF 2025 coverage.